In conclusion, the thin line between business success and failure is not solely dictated by economic conditions but rather by the leadership

The end of the second week of January 2024 and I thought it might be useful to explore just 10 trends that are super revalent for any busine

Plans, be they strategic or tactical, are the foundations of any business and the marketing department should lead from the front. Below are

In 2008 I published my first book "Digital Revolution" - The 7 digital steps every CEO must take now. It was a straight talking view of how

Kickstart 2024 with Greenfield Marketing: Free Business Review Day in January! As we step into 2024, it's the perfect time to give your bus

In conclusion, for CEOs of start-ups and SMEs, collaborating with a marketing consultant is not just about getting advice. It's about gainin

Google GA4 has been in beta for years, however, the moment is close when Univeral Analytics, that has driven your Google data almost forever

So did GDPR kill off the golden goose of email marketing or with the new rules is it worth going through the pain of list development or...

In late 2022 Al Reis at the age of 95 unfortunately left us. His laws on marketing were without doubt the most incredible contribution to...

For many businesses a website that is self managed easy to update and has lots of additonal apps is just a click away. Sign up online and...

It seems that marketing is now really easy! Just about everything you need is just an app away. But how do you choose? We all know...

Writing news, getting the story, creating the right message appears to be straight forward what with social media but is it?

There are many CRM solutions available here is a brief overview of 5 leading solutions that are AI ready

OWA Digital have recently undergone a name change, corporate identity update and a the launch of a new website. Greenfield were responsible

The Joinery shop celebrates 20 years trading during 2019 and this important milestone has been celebrated with a new brand and identity

1 Strategy 2 Key objectives 3 Experience 4 Training 5 Creativity 6 Perspective 7 Innovation 1. Strategy A strategy is something best...

When the Hdac TV commercial appeared in the middle of the World Cup half time I was impressed. Here we are in a millennials' driven...

There was a time when a company only made a film if it was either for staff training or for a TV commercial. That has all changed and...

I did a quick bit of research and found that the top 5 tech jobs that are in serious short supply in terms of good ready to roll experts...

1 Strategy 2 Key objectives 3 Experience 4 Training 5 Creativity 6 Perspective 7 Innovation 1. Strategy A strategy is something best...